About Us
It is through colour that a woman transforms her inner desires into outward desirability. In the right hands, there are no limits to expressing these desires. In the hands of awarded colourist Belinda Jeffrey, our inner Blonde Goddess, Chocolate Velvet Vamp or Cherry Red Vixen is unleashed.
Every client is treated like a star, whether they are a celebrity or not. The professional service and unsurpassable quality lead to outstanding results. The aim is for all clients to leave feeling beautiful and more confident. Whether or not Belinda is in the salon, her excellent colourists, cutters and stylists will excel.
La Boutique is an elegant space at number 15b Transvaal Avenue, Double Bay. The decor reflects Belinda's vision and each space offers a unique view from the customer's perspective. Each mirror reveals a pleasing reflected backdrop ranging from an opulent green satin curtain with an enormous floating mirror to an intricate Catherine Martin wallpaper and a highly crafted perforated steel screen. The design ensures no customer experience is the same.
A screened corridor accents the floating backlit walls draped in striking black & white wallpaper and a subtle separation from the more private areas of the salon to the main cutting and styling room. Natural colour and light throughout provides an understated elegance with the use of simple forms and basic materials. The green curtain walls evoke the colour of the foliage in the "adjacent courtyard and indoor atrium, while colour blocking of the floor and remaining exposed walls softens the ambience of the salon. White marble benches highlight modest grey work stations which provide an intimate and comfortable environment for the customer.
At La Boutique we use a range of top quality products, all chosen on the merits of their performance: Wella colours, Redken, the Shades EQ Gloss range, Evo, Terax, and Moroccan Oil. Each product is hand-picked according to the individual needs and wants of the clients.
Hair colour by Belinda Jeffrey | Hair styling by Kenneth Stoddart | Photography by Chris Ferguson | Fashion styling by Nadene Duncan
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